Quill Hollow is a family-run pumpkin patch that hosts events during the fall season, including hay rides, corn mazes, autumn drink tastings, and a pick-your-own-pumpkin experience. I designed the brand identity, which includes a logo suite created from custom illustrations and type, a directional sign, menu display sign, website landing page concept, and branded merchandise for their gift shop. As a whole, I wanted the brand identity to capture the warmth of autumn and family-friendliness of the farm.